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Impacted by Covid but determined to produce my copy, I created an awareness video for the Michigan Dementia Coalition to produce a personal video persuading families to encourage their loved ones to get tested for Alzheimer's and Dementia. 

This video will be circulated in a database for "Health and Human Services" departments across the United States to reference when communicating messages with their greater community.


Lead: Art Director + Copywriter


This gif was designed to be promoted through Social to push digestible but meaningful messages about the importance of Alzheimer's testing. 


The juxtaposition of the counting down through various common items emphasize just how fast 60 seconds go by as American's are developing this disease at such alarming rates.



Lead: Copywriter

Art Director: Katie Godfrey

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